Prudential Myanmar introduces first-of-its kind digital health and fitness module on AI-powered app Pulse

To promote healthy habits among the people of Myanmar, Prudential has launched its first fully digital product PRUTerm Digital. PRUTerm Digital is a one-year term-life insurance product that provides financial protection against unfortunate and unforeseen events such as death, disability, and additional benefits for hospitalization due to accidents. Available exclusively on Prudential’s artificial intelligence(AI)- powered app- Pulse, PRUTerm Digital is an affordable product at 25,000 Ks and provides standard insurance coverage of 2.5 million Ks for one year. In addition, the customers can start enjoying the “Healthy Habits” pilot module on Pulse, which is designed to help them purse and track fitness activities, and receive rewards of free, additional insurance coverage based on their progress.

Pulse is now available in Myanmar and downloadable for free on both Apple App Store and Google Play Store. Through Pulse, Prudential aims to make healthcare accessible and affordable for everyone in Myanmar. To provide a seamless and delightful experience to customers, Prudential uses the latest advancements in AI and machine learning to automatically capture key customer information fields from their NRCs, followed by instant underwriting along with instant issuance of the insurance policy. The purchasing experience will be amongst the simplest with just a few clicks and digital payment through the WavePay App. Pulse also helps users to “earn points” easily by doing at least 15 minutes of daily healthy habits such as walking and running. The points automatically lead to an increase in insurance coverage at no additional cost. There are also other exciting and exclusive benefits to be enjoyed if users “share” with friends and family.

“Healthy Habits” of PRUTerm Digital reaffirms Prudential’s commitment to helping Myanmar people and communities lead healthy lives.It aligns with the company’s brand spirit of “We DO Health” and “We DO Fitness”. Prudential is committed to bringing in the latest insurtech and healthtech advancements to Myanmar through its AI powered app Pulse, which has been downloaded more than 8 million times in Asia, helping individuals and families get the most out of their lives. Research has proven that carrying out a healthy activity for just 45 minutes every day can go a long way in transforming the health and well being of individuals across age groups. Technology can also play a significant role in quipping individuals with the tools and features to purse and track health and fitness activities of their choice.

Source: Myanmar Times

Grab anticipates continued growth in Myanmar with expansion of GrabFood services to Mandalay, Myanmar’s second largest city

GRAB, on 24 July 2020, has launched GrabFood, its on-demand digital food delivery service, in Mandalay. The introduction of GrabFood in Myanmar’s second largest city comes after the growing popularity and take-up of the service by customers in Yangon in recent months, with thousands of customers ordering their favorite meals daily using the same Grab App they already trust for daily transportation services. With GrabFood, Grab has invested in human resources, city operations, and technology to bring the industry-leading digital ordering platform to Mandalay eaters who can enjoy their favorite foods from all across the city, with convenient, fast and affordable deliveries.

Customers need not head out and meddle with crowds especially as health authorities continue to encourage social distancing; instead, users can rely on GrabGrab anticipates continued growth in Myanmar with expansion of GrabFood services to Mandalay, Myanmar’s second largest city Food to save them time to focus on other daily priorities as they await safe deliveries of their food orders. At launch, GrabFood is ready to cater to customers in the
four major Mandalay townships– Aungmyethazan, Chanayethazan, Chanmyathazi and Maha Aungmye. In preparation for the launch of GrabFood, the Grab Myanmar team on-boarded the largest number of licensed business food merchant-partners among the delivery platforms currently operating in Mandalay. With no minimum order required, customers simply use the Grab App they already trust to easily make orders of their favorite food and drinks. During the initial trial period, orders were found to be delivered by Grab’s efficient delivery-partners on motorbikes to the customer’s doorstep in under 30 minutes .Aided by Grab’s technologies, they are seeing a shift in how people in Myanmar consume their favourite foods as well as how more traditional restaurant operators have embraced digital channels to find and serve more customers as the nation takes steps towards economic recovery.

Grab has on-boarded hundreds of delivery-partners to operate the GrabFood service and provides numerous benefits to protect their livelihoods. In addition to remuneration above the industry standard, GrabFood delivery-partners are positioned for success with safety gear and
equipment, supplies of persona hygiene, along with training on food handling and hygiene as well as road safety. All delivery-partners are
covered by Trip Insurance during each GrabFood delivery. In addition, all delivery-partners are eligible for financial assistance of MMK 200,000 under the Grab Partner Relief Fund should they be diagnosed with COVID 19 or
officially placed into quarantine by the health authorities.

Source: The Global New Light of Myanmar